Alphabetically Speaking . . .
Remember when nearly every child’s first book read “‘A’ is for apple, ‘B’ is for ball”? For today’s Internet generation, it’s a whole new alphabet.
If you go to Google’s home page or browser toolbar and type a single letter into the search box, the engine will drop down a list of suggestions. As it turns out, “A” is now for Amazon and “B” is for Best Buy.
During a recent search of the 26 letters in the alphabet, retail companies had the distinction of being the first suggestion for 11 of them (note to No. 2 Zappos: surely you can surpass Zillow).

