Product Details

Software Sourcebook
Applied Predictive Technologies (APT)
www.predictivetechnologies.com
901 N Stuart Street, Suite 1100
Arlington, VA 22203
Phone: (703) 875-7700
Tollfree: (877) 400-2559
Fax: (703) 243-8742
Contact: Cathy Baker, Senior Vice President
Email: cbaker@aptmail.com
Test & Learn
APT's Test and Learn Management System enables retailers to accurately understand the impact of new ideas and tailor them to maximize profits. The Test and Learn Management System answers three key questions:

1. Will a new idea or initiative work?
2. Will it work better with some stores, customers or employees than others?
3. Can it be modified for maximum impact?

Leading retailers, including Lowe's, Staples, Victoria's Secret and Publix, among others, use Test and Learn to generate tens of millions of dollars in annual profit improvement in a variety of pricing, marketing, merchandising, operations and capital initiatives.
Target Retailer/Client:
All Retailers
Hardware Platforms:
Any hardware with a standard web browser
Operating Systems:
Microsoft Windows
Software Group:
Microsoft Windows Vendors
Number of Retail Clients:
90
Remote Access:
No
Programming Language:
Java, C#
Database Name:
Pricing:
N/A
Number of Installs:
N/A
Year Introduced:
1999
Representative Clients:
Lowe's, Publix, Victoria's Secret, Meijer, Staples, Kraft and Family Dollar Stores, among others.
Direct Support:
No
3rd Party Support:
No
Multi-Currency:
No
3rd Party Interface:
No
Interface To Whom:
N/A
Web Demo:
No
Geographic Areas Sold:
Asia; China; Europe; Latin America; North America; South America; United Kingdom; United States
Annual Retail Sales - Target Customer:
All Groups
ARTS (Association for Retail Technology Standards) Compliance:
ARTS Retail Data Model:  No
Unified Point of Service (UnifiedPOS):  No
ARTS XML Standard XML Schemas:  No
Application Functions
Strategic Information Tools
 • Analytics
 • Business Performance System
 • Data Mining / Statistical Analysis
 • Demographic/Segmentation Marketing
 • Direct Product Profitability
 • Geographic Information System
 • Goal Tracking/Productivity Analysis
 • Price Optimization
 • Real Estate Transactions
Store Systems
 • Employee Training
 • Labor Scheduling
 • Space Planning & Management
Merchandise Systems
 • Merchandise Allocation
 • Merchandise Planning
 • Merchandise Reporting
 • Promo/Pricing Analysis
Financial Systems
 • Employee Information Productivity Management
 • Gross Profit Reporting
Supply Chain, Distribution & Logistics Systems
 • Category Management
 • CPFR
 • Loss Prevention
 • Mail Order/Catalog
 • Marketing
 • Space Planning & Management
Internet Systems
 • B2C E-commerce
Advertising, Marketing and Promotion
 • Item Management
 • Price Rule Maintenance
 • Price/Promotion Optimization
 • Promotion Calendar
 • Promotion Execution
 • Promotion Lift Forecast
 • Promotion Planning
 • Promotion Rule Maintenance
 • Promotional Forecasting
 • Store Execution
 • Strategic Planning
 • Targeted Marketing
Human Resources
 • Integrated Assessments
 • Labor Scheduling
 • Reporting/Analytics