Tactical Teamwork
Loss Prevention
An emerging company is preparing to use the power of community to fight e-commerce fraud in a manner similar to LERPnet’s solution for bricks-and-mortar retailers.
While there have been several initiatives to fight the online fraud battle in the past, Ethoca president Keegan Johnson believes the solution is getting retailers to work together. Founded three years ago, Ethoca is building the first international online e-tailer community that will allow each member to share its history of payment experiences with other members.
