Messaging security platform protects
Burlington Coat Factory from the cyber elements
From September
2007
By M.V. Greene
Like many organizations with sophisticated
enterprise network investments to protect,
Burlington Coat Factory Warehouse has drawn a
line in the sand against spam.
Matt Marchione, MIS security analyst for the
Burlington, N.J.-based clothing, footwear and
accessories retailer, cringes at the impact of
the seemingly endless, unsolicited and typically
fraudulent e-mail his corporation has to contain
amid the hundreds of thousands of inbound
messages it receives each day.
“Nuisance, junk, garbage” are the terms
Marchione uses when characterizing spam. He
expresses greater amazement at the misdeeds of
cybercrooks who seek to contaminate corporate
enterprises with viruses, parasitic malware,
bots and rootkits. Then there is phishing,
whereby bogus sign-in pages are created in an
attempt to extract personal and financial
information from the unsuspecting.
“You’re trying to clean up the junk that finds
its way into people’s inboxes and keep people
productive,” Marchione says. “If they’re
spending their time having to clean up all this
unwanted garbage, then that is less time that
they’ve got to be productive.”
A recent surge in the use of so-called “image
spam” illustrates what Burlington and other
organizations are up against. Image spam, in
which a message is embedded in wallpaper within
an e-mail, is a relatively new kind of spam
issue – and a troublesome one, as the embedded
images are often able to bypass many spam
filters.
McAfee Avert Labs, a security threat and
research organization operated by Santa Clara,
Calif.-based security technology firm McAfee,
found that image spam accounted for up to 65
percent of all spam during the first half 2007,
compared with 10 percent in 2005. Image spam
typically is used to advertise stocks,
pharmaceuticals and degrees, according to McAfee
Avert Labs. The image can triple the size of an
e-mail message, thus absorbing significantly
more network bandwidth.
As it lacks a searchable URL or a consistent
HTML pattern, image spam is typical of how
spammers currently operate, Marchione says.
“They’ve become much more sophisticated and much
more prevalent, and you’re seeing a major
increase in volume,” he says. “They’re always
out looking for the latest operating system
vulnerability to … exploit.”
Attack the postmaster
Besides serving as a distracting nuisance, spam
guzzles resources from an organization. One
spamming technique, for instance, is to go after
the network’s postmaster, sending spam from a
non-existent person in one organization to
someone in another. The message gets bounced
back to the webmaster of the initial
organization as undeliverable. “We have to take
it back, even though we never sent it,”
Marchione says.
In June, the New Jersey state Senate unanimously
approved a bill that would expand on provisions
of the federal CAN-SPAM Act of 2003 by
establishing criminal and civil penalties for
activities often involved in the widespread
distribution of spam. The bill would prohibit
using a computer located in New Jersey to relay
or transmit multiple commercial spam messages to
mislead recipients or service providers about
their origins.
It would also ban registering for multiple
e-mail addresses or domain names with false
information to transmit spam or accessing
another computer without authorization and using
it to transmit multiple spam e-mails.
While laws like CAN-SPAM are helpful, corporate
enterprise security analysts continue to plow
ahead to ensure the security of their respective
networks.
“There is always some kind of new little
technique that the spammer can sit there and try
until he is successful in reintroducing his old
messages again,” Marchione says.
In its quest to trump the spammers, Burlington
contracted with Cupertino, Calif.-based
Proofpoint, a provider of large-enterprise
messaging security solutions, in 2005, and
recently upgraded to the latest version of
Proofpoint’s messaging security platform,
Proofpoint Protection Server 4.
Proofpoint says traditional anti-spam solutions
evaluate limited attributes in messages and
typically are not able to decisively classify
spam. The result is low effectiveness and a high
number of misclassified messages. Its solution
had an average effectiveness rate of 99.6
percent during March 2007, the company says.
Marchione says it was vital to find a solution
that minimized manual intervention and
maintenance while still providing a superior
level of protection and user flexibility. “You
don’t want to have someone having to baby-sit
the thing 24/7 or on a daily basis,” he says.
“You basically want to empower the user. They
should have control [over] what they want to let
through and what they don’t want to let
through.”
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